MA Newsletter

Dear Founders, how do you promote your startup to investors?

Have you ever used a smart brief?

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Smart Brief

A Smart Brief is a succinct summary designed to convey a startup's essence to potential investors quickly. It is a strategic tool to pique interest, highlight the startup's unique value proposition, and encourage further engagement.

Typically ranging from 200 to 300 words, a Smart Brief includes critical information such as the startup's unique selling proposition (USP), the problem it addresses, key insights or metrics, recent updates, fundraising details, a link to a more detailed one-pager, and a call to action.

You can use it in an email; if you shorten it, it can be a LinkedIn message. The only goal of the Smart Brief is to get a first meeting with an investor.

✨ [Startup's USP]

🎯 [Problem addressed]

📊 [Key metrics]

📢 [Recent updates]

💰 [Fundraising info / Ask]

🔗 [Link to One-Pager]

📬 [Let's meet]

I have created a Custom GPT that creates Smart Briefs, feel free to use, test it and give some feedback thanks!

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Alessandro Marianantoni
founder/director at M Accelerator (by MEDIARS)

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Mentor Meetings [members only]

Thursday, April 4 at 12:00 PM PDT Sherilyn Kamga - Demystifying Cloud FinOps How to control AWS budgets for your Startup. Join us as we demystify Cloud FinOps, providing key insights for startups to understand and seamlessly adopt FinOps in their organizations. From introducing key principles to offering actionable recommendations, this session is crafted to empower startups to optimize their cloud costs and save on thei... RSVP

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The MA Founders' Network Join our platform & build your business with us. Subscribe $7/month

Founders Cohorts [members only]

Join our sessions with your materials and get tailored advice on your specific stage and business challenges.

Tuesday, March 26 at 9:00 AM PDT Founders Cohorts session RSVP

Tuesday, April 2 at 9:00 AM PDT Founders Cohorts session RSVP

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Articles from the MA Blog

NFX’s Ladder of Proof: An Investor’s Predictor of Risk or Success. The ladder consists of six rungs, each representing a different stage of startup development, from the earliest ideation phase to a mature business with sustainable growth. Here’s a breakdown of these stages.

Startup Evaluation: An Investor’s Checklist to PMF (and Beyond) the essential steps for evaluating startups are identifying a painful problem and providing value beyond funding.

Recommended Posts from MA Network [members only]

Smart Brief GPT I've just created a custom GPT. It'll help you make your Smart Brief! What is a Smart Brief? Why do we need a Smart Brief? A Smart Brief is a strategic response to the evolving way investors engage with potential investments. With data indicating that investors spend less than three minutes reviewing a pitch deck and often skip the initial sl... Read Article

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Application: CoMotion for Startups CoMotion’s yearly Innovators program has one simple goal: to support the best and brightest startups and early-stage companies making mobility more sustainable, multimodal and equitable. Innovators are at the center of CoMotion activities throughout the year. Apply now for the 2024-25 Cohort to be put forward in the selection process for our ann... Read Article

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Honest EGGS: how to communicate the UVP in a powerful way #uvp #communicate Read Article

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Are investors skipping pre-seed rounds? Founding a startup just got tougher. Investors who used to back early-stage companies are shifting their focus, making it harder to secure pre-seed funding (under $1 million). Here's why: Bye-bye Pre-Seed: Some investors are skipping pre-seed entirely, especially in those areas requiring more capital upfront (AI, defense tech). Emerging Fund:... Read Article

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Resources and Deals for Founders [members only]

EnergIIZE Hydrogen funding Want to Take Part of the $16M Available in Incentives?  The EnergIIZE Hydrogen funding lane is back, and it's your chance to take part of up to $16 million available in incentives for medium- or heavy-duty hydrogen fuel cell vehicle projects.   EnergIIZE Hydrogen Funding Lane Workshop  Tuesday, March 26, 2024  1:00-2:30 p.m. PT   REGISTER NOW T... Read Article

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USGBC-LA: Thought Leadership Series - Occupant Health Thurs, Mar 28 Time: 4:00 PM - 5:30 PM PT / Join us! Join USGBC-LA for the first Thought Leadership Series event of 2024!  Discover the profound connections between our well-being and the built environment as we delve into the intricate web of factors shaping our health in our Thought Leadership Series on Occupant Health at no cost! From indoo... Read Article

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🎥 Michael Savvides - Building Communities As a former director of Grind LA, and after bootstrapping multiple communities, Michael shared his experience with our network.  BIO  Michael is a South African-born entrepreneur, business leader, and angel investor with a diverse career spanning various industries worldwide. With a background in technology startups and successful company exits,... Read Article

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🎥 Caroline Arzoo, Government Grants Dive into Grant funding with Caroline, a seasoned expert in the field. In this dynamic session tailored for early-stage startups taping into the $4B US grants, Caroline demystifies SBIR basics and market research.   Engage in live demonstrations and an interactive Q&A to uncover practical insights into accessing over $4 billion in non-diluti... Read Article

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Empowering Your Success: How We Help

Thank you again for joining this newsletter and the Founder Membership. I look forward to embarking on this exciting journey with you! ​Check some of my recent LinkedIn posts on Startups, Investors, etc​

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